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BACKGROUND
The odd thing is quite why fireworks have the global appeal
they do. Ask most people for their abiding memory of Millennium Night
and they will probably mention fireworks - Sydney Harbour, Eiffel Tower,
the Thames. They may well remember those images more clearly than the
company they were with, for fireworks have that effect. Possibly this
is because fireworks appear to tap into a collective and instinctive human
fascination of light and fire.
We are drawn towards light, savour the warmth and protection of fire and
yet at the same time live in fear of the harm fire can inflict. Most cultures
celebrate with light and most celebrate the cleansing ritualistic facet
of fire. We may live in a modern hi-technology age but we do so with candles
on restaurant tables and were in thoroughly modern, everything on demand
homes a real fire is still regarded as both an innovation and a major
selling point.
We are utterly fascinated by light and in its effects, stare trance-like
into the embers of a fire, make wishes under shooting stars, become excited
by a flash of lightning and are still curiously impressed in adulthood
by rainbows, despite having seen hundreds before. Cut glass is better
than plain, plain is better than plastic. Stained glass inspires admiration
and worship. Visual art is light and the movies are nothing without it.
As for fire, it is quite possibly is the most singularly useful commodity
we have. Beyond its obvious direct uses it is there, fixed and preserved
in virtually all of our everyday items, its heat used in the processing
and forming of metals, plastics and silicon chips; its energy used to
propel our motorised society through the air, across the seas and along
roads surfaced by flame melted tar. We heat our homes directly with it
and power them electrically through energy largely derived from it. We
use fire as both a live saver and as a weapon, it makes winter survivable,
can be a romantic addition to a setting or a terrifying entity to flee
from. Controlled it is our friend, uncontrolled it has no limits and no
scruples. Our love affair with fire is partly heightened by the close
proximity of danger which has wrapped its simple structure with myth.
With fireworks, these primal entities are presented together in the clearest
possible way and our fascination and celebration with and to a degree
of fireworks is partly in recognition of this heady mix of fire and light
accompanied with a hint of danger.
In the British Isles, fire and light have found their
place in a number of local, regional and national festivals and celebrations
one of which, one of the most ancient in fact, was to evolve over time
into the modern night of bonfires and fireworks on November the Fifth.
Many people might wrongly assume that the Fifth is just
a memorial of the Gunpowder Plot of 1605 when Catholic conspirators
including Guido Fawkes attempted to rid the land of the Monarch,
King James I and his government in one single subterranean explosion
of gunpowder. The plot was famously foiled, the conspirators tortured
and then executed and the memory of the moment preserved in popular culture
ever since. This much is true, but in reality the Guy Fawkes celebration
hijacked a much older nighttime festival, one with its roots bedded deep
in Pagan times over three thousand years earlier. This was the major Celtic
autumn festival of Samhain (pronounced sow-en) and our modern day
celebrations of Halloween and Guy Fawkes are the last vestiges
of this ancient festival of spirits and ghouls.
The Celtic summer ended on the night of October 31st and one theory has
it that on that night it was believed all the year's dead would return
to this world to find themselves new bodies to possess. To protect against
this unfortunate occurrence home fires would be extinguished to make dwellings
as unwelcoming for the spirits as possible, meanwhile people would venture
out into the darkness dressed in macabre and fantastic costumes. The fires
would ritually be lit again the following day, on November 1st. Thats
one theory anyway.
This celebration of Samhain became assimilated firstly into Roman festivals
and then later still by the Roman Catholic church into All Hollows
Day, meaning All Saints, celebrated on November 1st each year. In
time the ghosts and spirits found their own spooky celebration residing
on Halloween and the fire element of the original festival was transported
to the following week, to November the Fifth, following the momentous
events of the Gunpowder Plot.
From those early Celtic celebrations, Firework Night as we know it today
would have to wait another couple of millennia for someone, somewhere
to stumble across and realise the fiery potential of the one material
that unleashed the full spectacle of fireworks upon the world and gave
the night real lasting resonance. Gunpowder.
To try and determine the origin of this troublesome and
yet most useful compound is almost impossible. Its discovery lies before
dependable records and although several distinct cultures and their associated
supporting historians lay claim to gunpowder's invention, most historians
manage to point their ink-stained fingers in one general direction, to
the east, to China.
It seems highly likely that the early combination of gunpowder's raw ingredients
was stumbled upon in China, sometime very early in the last millennia.
The ingredients of the mixture were known of and in common enough use
for their accidental coming together to be inevitable at some point. Charcoal
was abundant, wood being the primary source of fire, sulphur was used
in medicine and saltpeter, a white powdery material with a strong salty
taste was used in cooking even though its source was less than savoury,
being found in association with animal urine and usually found as a fine
powder adhering to stones in stables. It is easy to see how somewhere,
one day, next to a fire there would be an interesting coming together
of the three materials and a moment of either pure terror or wondrous
realisation on the part of the person present.
Fairly soon the three materials and their relative combination became
understood enough for their use to become predictable and more importantly
controllable and their use in simple fireworks evolved in short term,
providing the community with both a form of noisey entertainment as well
as offering a useful method of warding off evil sprits, or enemies for
that matter.
Of course the mixture was not known at that point as gunpowder, the Chinese
interestingly called it Fire Drug and in those early years the idea of
exploding some of the material in an open-ended tube and shooting out
a high-speed projectile was not realised. That momentous event is believed
to have happened in the early thirteenth century, in Germany, at the hands
of an inventive, inquisitive Franciscan Monk named Berthold Schwarz
who it is said was attempting to create a new form of gold paint when
the mixture he was working with exploded, firing the mixing pestle across
the room no doubt to his immediate alarm. The gun was thus invented and
mankind has not looked back since. On the brighter side the discovery
did at least give us a simple, memorable name to label the explosive mixture
with.
Fireworks, as items for entertainment, very rapidly evolved through knowledge
and experimentation, from simple burning piles of loose powder into the
fountains, rockets, shells, wheels and roman candles we know today. Although
the colours of those early fireworks would appear muted by today's palette,
being predominantly shades of yellow, the form and function of the firework
was there to be seen and over time better containers, new metals for brighter
sparks, metal salts for newer, more brilliant and purer colours and finally
better methods of manufacturing and loading were introduced to help create
the safer, more spectacular and more predictable mass produced consumer
fireworks of the present.
FIREWORK ART concentrates solely on the British
produced fireworks of the 20th Century, a time of great strides and innovation
within the industry and within its art, both pyrotechnic and graphic.
The century began with firework manufacture standing in the flickering
shadow of the grand firework masters and great public displays of the
18th and 19th centuries. These large-scale and highly organised displays
were gradually replaced in common popularity by the more familiar, smaller-scale
private celebrations. These intimate events, set against the backdrop
of the suburbs in back gardens and on common land, were supplied with
affordable fireworks produced by an increasing number of small and often
local family-run firms.
To accompany and fuel this shift in involvement, there arrived on the
retail scene a myriad of firework filled shop displays and poster bedecked
windows through which the promise of fun projected onto the autumnal streets
outside. Advertisements, printed in popular magazines and comics, fed
a strong brandidentity, individuality and year-by-year usage. Although
organised public displays would continue to prove popular, it was this
displacement of participation towards shop bought fireworks, taken home
to be lit amongst the suburban environment, which helped turn the night
into something truly different and special.
Bonfire Night became a people's night. Rockets rushed into the darkness
from gardens and yards, roman candle stars appeared momentarily behind
rooftops, fountains flickered behind hedges and pinwheels whizzed on fences
whilst the air thundered to the electric flash and boom of air bombs,
or the crackling burst of noise from a Jumping Jack.
Instead of merely being an observer in the event, a person became part
of it, adding their own bit of noise to the whole cacophony with a lit
banger, or through the wail of a screaming rocket. Others watched your
flying saucer spin dizzyingly into the darkness as you earlier had watched
theirs. Your bonfire sparks swirled into the same sky as countless others,
its smoke added to the cool mist which usually began to appear in the
air as the evening drew to a close.
The century saw the Guy Fawkes celebration become an increasing part of
the yearly social cycle, for children particularly so. The late summer
would find them saving their hard-earned pennies, possibly joining one
of the firework clubs, organised by a local shop. Besides the fireworks
there was the small matter of making a Guy or lending a hand to collect
scraps of wood for the local bonfire. With such a close personal involvement
and a vivid memory of previous years, interest in the impending event
began early. From the start of October, up and down the land, keen eyes
would be on the lookout for the appearance of the first firework poster
or the tell-tale clearing out of space beneath a counter ready for the
fireworks.
Following two unavoidable cessations of Guy Fawkes Night celebrations
during the war years, the public hungrily returned to using fireworks
with an absence-whetted appetite. Without doubt, the largest growth in
firework usage occurred post-1946, when firework production for retail
sale returned after six long years away. After a devastating war in which
civilians were bombed on a regular basis, with Flying Bombs and V2 Rockets
falling from the sky, it is rather interesting to consider how people
chose to celebrate and have fun with noisy, exploding fireworks. And yet
they did, in their millions, in every village, town and recently bombed
city.
In the late 1940's a burst of new firework companies appeared to meet
this high demand. At the same time the number of retail outlets increased
and successful advertising pulled in ever greater numbers of eager customers.
Between 1946 and the early 1960's Britain saw the heyday of Bonfire Night
celebrations, retail firework sales and more importantly home-grown firework
production. This was also the period during which the associated artwork
of fireworks found its full and unrestricted palette, its wild imagination
and eccentric brilliance.
The popularity and growth in use of retail fireworks
throughout the course of the century owed much to the development and
spread of those social way-posts otherwise known as the newsagent, corner
shop and local toyshop. These small-scale, independent and therefore adaptable
outlets enabled the firework companies to sell their products initially
within the local environs and then latterly, with motor vehicles increasingly
allowing mobile selling to be thrown into the equation, regionally and
nationally. More outlets meant more sales, which in turn meant more product
types and subsequently more designs.
Timing was everything. For the retailers, there were but a few precious
weeks in which to sell their costly firework stock. For the manufacturers,
forced by the demand levied upon them by the shops for better 'point-of-sale'
presence they often looked no further than their own company for artwork
and design inspiration. With the intention being to dress a new product,
rejuvenate an old one or sometimes make an old item look like an entirely
new one, an open door policy allowed the ordinary worker to dream up new
designs and then see their creation manufactured.
This unrestricted and some might say pure source of ideas, free from the
stifling hug of market research and serious design gurus, meant that a
measure of common touch creativity and originality came forth from the
manufacturers. The resultant posters, display boards, oversize replicas
and sales cabinets filled to the brim with fireworks sporting fresh colourful
labels, shone a charming and sometimes naive light within the busy interiors
of the small corner shops. Fireworks added seasonal spice to the shelves
and helped fill the retail gap between the outdoor goods ofsummer and
the gifts of Christmas.
British fireworks became unique, their artwork began to far exceed the
basic requirements of packaging and mandatory clear instructions. Even
the smallest and least significant fountain, only ever supplied as part
of a selection box, never singularly and therefore without the need to
be made individually attractive, could and did benefit from a full colour
makeover and redesign.
The wealth of new designs and colours erupted within the shops, particularly
newsagents, which rapidly grew to become the main local outlet for firework
sales across the country. Through their busy windows and beneath the finger-smudged
glass of their counters, customers were afforded an accessible and tantalising
portal into the otherwise closed-off and distant world of the firework
maker.
All things must inevitably change and over time the newsagent would have
its day. The gradual decline of these once useful retail outlets and by
proxy social hubs in the face of the daunting, trampling rise of the supermarket
is clear to see on every high street. Compared with
the past, very few newsagents today sell fireworks and although just as
many fireworks are being sold at present as have been over the past thirty
years, a greater proportion of them are now being sold through supermarkets,
garden centres and DIY stores and increasingly through mail order and
the internet. It will be a sad day indeed when there are no more newsagent
windows decorated in late October with firework posters, however that
day can surely not be too far away.
The final chapter in the development of fireworks, particularly evident
during the latter decades of the 20th Century, has seen the complete take-over
of the retail firework market by foreign manufacturers. The quality of
this modern import is on the whole excellent and many are unbelievably
spectacular for their price, but even when at their crackling multi-shot
best they lack a certain style and spirit the older, touch-paper lit fireworks
possessed by the box full.
Of the famous old firework makes, only Standard remains today within
the retail market, and they have not manufactured here for over a decade.
Brock's survive in name at least and Pain's are still with
us, supplying and firing professional displays. All the other once popular
makes have ceased altogether, taking with them their extraordinary hand-made
product.
These bygone names now stand as mute witness to a time when thousands
found employment making and selling these labour intensive and seasonal
products. They capture a period of industrial and social history when
several generations of a single family might work together under a brand
name their own predecessor created. A time when the manufacturer meant
useful contracts for local printing firms, for chemical suppliers, paper
and glue-makers. A time when newspapers, comics, periodicals and television
stations carried the adverts, making for an heirloom brand-loyalty of
favourites-the makes, types, titles and designs we welcomed back as old
friends to the shops each autumn.
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